Short notice in-office IDIs with High end consumers
Client Type: Design Research Firm
Industry: Consumer Electronics
Methodology: 10, 1-hour one-on-one interviews at client’s offices in New York City.
How Fieldcats Helped:
- Fieldcats worked within the client’s tight turnaround (one week) to draft a screener and recruit ten high-income / luxury consumers.
- Facilitated tight-turnaround by funding recruitment and incentives (allowing client time to navigate their complicated internal billing process).