The Fieldcats
See below to learn more about our dynamic, smart team!
Leadership and Directors
Tiffany Schwalm
Founder and President
Beginning her market research career in 2004, Tiffany has become a trusted partner for conducting global qualitative research studies.
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John Schwalm
Vice President of Operations
Starting in 2015 John made the leap from the small world of fine arts to the exciting labyrinth of market research.
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Jarene Amstrong
Senior Field Director
After receiving her Bachelor’s degree in psychology and statistics from the University of Michigan, Jarene began her market research career in 2006.
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Kristin Burgess
Senior Field Director
Kristin is an energetic leader and has a proven track record layered with passion, inherent curiosity, and ability to manage both domestic and international projects consistently.
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Marissa (Silvi) Sweetland
Field Director
Marissa began her market research career in 2016 on the healthcare research agency side of the field, having contributed her expertise to several organizations, including BluePrint Research Group, Trinity Life Sciences, and most recently, Basis Health.
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Gina Tenenbaum
Field Director
Gina has been immersed in Market Research since graduating from Florida State University in 2005. With over 20 years of hands-on experience spanning research operations, facility management, project management, and field management, she has worked across diverse industries including technology, healthcare, and consumer markets.
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Nicole Williams
Senior Field Director
Nicole is a legacy in the Market Research industry – her grandmother, aunts, uncles, and mother ran successful recruitment agencies for many years.
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Joseph Botwinis-Zaba
Associate Field Director
Joe began his journey in the market research and data collection industry in 2014, steadily evolving into a dynamic sales and operations leader.
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Ilgin Basar
Senior Field Manager
Fascinated by human nature and cultural differences, Ilgin started her career as a qualitative market researcher in Turkey.
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Cameron Cowles
Senior Field Manager
A Chicagoland native, Cameron grew up in the Northwest suburbs of Chicago but has lived in downtown Chicago for the past 11 years.
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dani fox
Executive Assistant & Screener Writer
An Illinois native, dani started their market research career in 2016 after relocating to Chicago for their MA in the Humanities from University of Chicago.
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Jess Koneval
Field Manager
An NYC native now residing in Boston, Jess earned their bachelor’s degree in psychology with a minor in music and political science.
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Sophia Marshall
Assistant Field Manager
Born and raised in Miami, Florida, Sophia has always had a talent for staying organized and managing multiple projects at once.
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Megan Mundo
Assistant Field Manager
A proud Chicagoland native, Megan grew up in the southwest suburbs of Chicago before moving to the heart of the city to attend Columbia College Chicago.
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Liz Murphy
Field Manager
Liz began her career in market research in 2012 as a programmer, steadily building her expertise and advancing into leadership roles…
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Tierney Proffit
Field Manager
A native Texan, Tierney has always had a knack for recognizing cultural and behavioral patterns…
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Felisa (Ruiz) Chiasson
Field Manager
A go-getter at heart, and no stranger to hard work, Felisa fully understands what it takes to succeed in market research.
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Allen Winczewski
Executive Assistant & Screener Writer
Allen began his Market Research career in 2013 as a concierge at the well-loved Energy Annex in Chicago.
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FIELDCATS’ MISSION
Fieldcats is well respected for “getting it right”. When time is critical, when projects are either global or in unfamiliar markets, or when additional resources are required for field management tasks…we can help.
We have earned the loyalty of our clients by providing a level of skill and service unmatched by our peers, adding tremendous value to each of the studies with which we are associated…with down to earth personalities and complete transparency.
“In the world of marketing, the best decisions are made based on the best research, particularly Qualitative Research. The investment of billions of dollars and years of planning depend upon predicting outcomes based on detailed and often complex user studies. Get it wrong and the livelihood of thousands could be at risk…so get it right.”
Want to Meet us for Happy Hour? Let’s Talk!
We love talking research! We would love to meet with you to learn more about ways we can collaborate with you in the future.
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